Our Foursquare window cling is finally here! That’s 3 months (or more) after we first requested for it during the end of summer. But that’s OK, we are a rather patience bunch here.
Some of us love Foursquare, and we kind of want to experiment to see how effective it is in a small Foursquare market like
Toronto Markham. We have been running a Foursquare campaign for some time now, but so far we have yet to get any conversion from it. In fact, the check-in rate is quite low/stale, but it’s not really a surprise to some of us since a)Markham doesn’t really have many 4sq users, b)many of the venues(especially the ones in the Chinese malls) have wrong/no information since some of the stores don’t display their names, and these things really discourage users from checking into the stores.
Nevertheless, we have no fear. We are going to test this location based marketing tactic out and see if we will actually get anything out of it. It doesn’t cost us a dime to run these campaigns anyway! Basically, our campaign offers anyone who check in at Times Circle Boutique in Markham’s Pacific Mall a 20% off discount their purchase. This is a relatively good deal and it takes little to no effort to earn the special as long as you are on Foursquare.
We are going to stick the promo sign somewhere and see if it actually works as intended.
I just realized the promo has stopped running since Jan 1, time to update the promo period. :p